Acquire the right customers to drive incremental growth
Unlock an effective channel for new customer acquisition in a mobile-first world. Button delivers relevant experiences in leading publisher apps at the exact moment of intent, driving new sales and app installs for your brand.
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Attract high-value customers
With dozens of high-quality app publishers and Buttons placed right at the point of intent, you can reach the customers you want when they’re ready to act.
Optimize for incremental growth
Test and measure your results with Button, helping you easily track incremental impact and manage your spend accordingly.
Pay only for performance
Pay for sales and installs, not clicks and eyeballs. With Button, you can transact on transparent cost-per-acquisition terms with attribution that works every time.
Key acquisition technology
Higher-converting technology
Each Button is a one-tap mobile commerce action that helps consumers buy when their interest is highest.
New user audiences
Unique audiences technology lets you focus on and pay for true new users.
Patented install technology
Button’s patented technology installs brand apps, while keeping transaction and tracking intact.
Incrementality testing
Measure incrementality and campaign performance in real time to optimize your spending.
Partner with leading publishers
