Over 1,300 leaders from top mobile brands convened in Las Vegas for Grow.co's Mobile Apps Unlocked. Presenters from Apple, Yelp, Slack, Wayfair, and more took the stage to discuss the latest mobile strategies. Button's Co-Founder and Chief Revenue Officer, Mike Dudas, was among those on stage for the conference. Groupon's VP of Partnerships, Brian Fields, and Jet's Director of Marketing, Lauren Picasso, joined him on stage to discuss how they've built and added partnerships to their mobile marketing mix, creating delightful user experiences and an efficient, high converting acquisition channel.
Check out the session below:
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