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Button Blog
News and insights from the Button team
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Mobile Commerce
Case Studies
How Button Doubled Affiliate Revenue for Uber
Uber saw an immediate 2x increase in revenue for their affiliate program, spurred largely by an increase in new user activations powered by Button.
By
Gabriella Porrino
June 26, 2025
Mobile Commerce
Eliminating the Guesswork in Global Affiliate Campaigns
By
Jared Cockrell
June 24, 2025
Mobile Commerce
Performance Marketing Is Stalling. Here’s Why Affiliate and Creator Commerce Is The Next Big Channel
By
Amanda (Greenwood) Tannenbaum
June 18, 2025
Mobile Commerce
Creator Commerce and Retail Media: Why the Lines Are Blurring and What It Means for Brands
By
Lauren Newman
June 17, 2025
Company News
Button Unveils "Creator Media," Empowering the Creator Economy with Retail Media Alongside Leading Creator Companies at Cannes Lions
By
Michael Jaconi
June 16, 2025
Mobile Commerce
Retail Media Is Exploding, So Why Are Creators Still Locked Out?
By
Laura Kreinbihl
June 12, 2025
Mobile Commerce
The Attribution Problem No One’s Talking About
By
Madeline Suggs
May 20, 2025
Engineering
Why Every Tap Counts in the User Flow: An Engineering Perspective
By
David Portillo
May 13, 2025
Mobile Commerce
How AI is Revolutionizing Publisher Affiliate Teams and Boosting Results
By
Amanda (Greenwood) Tannenbaum
May 8, 2025
Mobile Commerce
Mobile Devices Are the Key to Boosting Affiliate Marketing Performance
By
Elizabeth Emerson
March 19, 2025
Culture
Button Named a “Best Place to Work” for 2025 by Builtin
By
Jonathan Kraft
March 12, 2025
Mobile Commerce
Micro-Influencers Taking the Lead: The Growing Importance of Micro-Influencers with Highly Engaged Audiences in Niche Markets
By
Madeline Suggs
January 23, 2025
Company News
Button Appoints Industry Veteran Lauren Newman to Chief Revenue Officer
By
Michael Jaconi
January 15, 2025
Company News
Button Integrates Into Linktree to Support Social Commerce for Creators
By
Michael Jaconi
January 7, 2025
Mobile Commerce
The Power of Seamless Mobile Journeys
By
Zaneb Khan
December 23, 2024
Mobile Commerce
Awin's Conversion Protection Initiative: A Step Forward in Affiliate Marketing
By
Joanna Cornish
December 19, 2024
Company News
Button & The Shelf to Unleash Unprecedented Product Level Purchase Data to Fuel New Budgets into the Creator Marketing Universe
By
Michael Jaconi
December 18, 2024
Mobile Commerce
The Cost of Mobile Checkout Friction - How to Recapture the 70% Users Abandoning Their Carts
By
Kristen Fusselman
December 10, 2024
Mobile Commerce
Creators and Creator Networks Drive Explosive Growth on Button Platform over the Holidays
By
Amanda (Greenwood) Tannenbaum
December 3, 2024
Mobile Commerce
Finding New Ways to Grow Revenue While Controlling Costs in 2025
By
Laura Kreinbihl
November 21, 2024
Mobile Commerce
Button Partnership Drives Better Experience and Higher Conversions for Creators and Affiliates
By
Amanda (Greenwood) Tannenbaum
November 5, 2024
Mobile Commerce
50% Increase in Mobile Revenue With a Low Code Strategy? It's Possible.
By
Elizabeth Emerson
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